VOL. 4 — NO. 09 BERKELEY, CALIFORNIA SEP 2026 EDITION
Digital Film Marketing presents

The Storefront Dispatch

Guides, case studies and industry notes on transparent LED film, LED glass, and the business of always-on displays.

Latest
Guides
Case studies
Industry news
Transparent LED storefront display at night

Why 2026 is the year storefronts went digital

Foot traffic is down, rents are up, and static posters aren't converting the way they used to. We break down why transparent LED is becoming the default upgrade for California retailers — and what it costs to get started.

LATEST From the desk

Recent stories

Guide
LED film installation guide

LED film vs. LED glass: which fits your build?

A plain-English breakdown of transparency, thickness, and cost so you can pick the right technology for your timeline.

GUIDESSep 12
Case study
Retail case study

How a Chicago boutique lifted window engagement 40%

A flagship retailer swapped static posters for motion content and saw measurable foot-traffic gains within a month.

CASE STUDYSep 05
Industry
Architecture curtain wall LED

Curtain walls are becoming media walls

Architects are specifying transparent LED glass into new builds from day one. Here's what that means for facade design.

INDUSTRYAug 29

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